By Joseph W. Quarm
Popular Ghanaian actor and filmmaker Van Vicker has commended the steady growth of Ghana’s entertainment industry but says more investment, structure and support are needed to help the sector compete globally.
According to the award-winning actor, the Ghanaian entertainment scene has made significant progress over the years, especially in film, music and digital content creation, but challenges continue to hinder the industry’s full potential.
Van Vicker noted that the industry has produced remarkable talents who are gaining international recognition, adding that the rise of streaming platforms and social media has also created new opportunities for creatives.
“The industry is doing well compared to where we started from years ago, but there is still a lot of room for improvement,” he stated, while stressing the need for stronger policies to protect creative works, improved funding opportunities for filmmakers and musicians, and better distribution channels for local productions.
He also called for increased collaboration among stakeholders, including government agencies, production houses and corporate institutions, to help strengthen the creative economy.
Van Vicker observed that many talented young creatives struggle due to inadequate financial support and limited access to modern production equipment.
He urged authorities to prioritise the creative arts sector, describing it as a major avenue for job creation and national development.
The celebrated actor further encouraged industry players to maintain professionalism and continuously improve the quality of their productions to attract international audiences.
He said Ghana possesses enormous creative talent capable of transforming the country into a major entertainment hub in Africa if the right investments and policies are implemented.
Van Vicker also advised upcoming actors, musicians and content creators to remain disciplined, innovative and focused despite the challenges within the industry.
Ghana’s entertainment industry has experienced rapid growth in recent years, with local musicians, actors and digital creators earning recognition across Africa and beyond. However, concerns over piracy, inadequate infrastructure, limited funding and weak industry regulation continue to dominate discussions among stakeholders.